A gentle introduction to our startup series, useful for every new, struggling and aspiring entrepreneur to familiar themselves with the world of digital entrepreneurship. The dos and don'ts of entrepreneurship. What to do - to keep ahead of the game? The various reasons and benefits of starting a digital startup. The special qualities, characteristics, traits and habits of successful entrepreneurs and inspiring individuals. How to go about starting a new digital business? How to find your business idea? What business models are available to explore and the likely pitfalls to avoid? Not all business models are the same. Contrary to what you have been lied to in the online space... making money online is not as straight forward as it made out to be by the so called 'online gurus' who always entice you to buy their next thing of 'shiny object' which hardly delivers for their customers... What to adopt when it comes to succeed in the online space? Why working smarter is better than working harder. What do the pros do differently that a newbie doesn't?

Our digital marketing articles offer a comprehensive view on what to look out for when it comes to market and promote your startup in the online space. What online marketing platforms and advertising channels are better suited for your selected business model? Not all marketing channels are the same or created equal. Exploring paid and free advertising. Short and long term marketing strategies and hacks.  How to position yourself as a digital marketer? Why you should distinguish your self from every Tom, Dick and Sally... by tapping in your own source of creativity, imagination, uniqueness & individuality - not just copying what every one else does out there? The importance of giving awesome 'value' before you ask. Defining who your ideal customer or client is and how to better serve them. Figuring out the issues and problems of your audience, customers, clients and target market. Uncover their deepest desires and needs and how you as a go to 'expert' and a 'problem solver' can help solve their issues and concerns with your offerings and innovative solutions.

Get inspired, empowered and enriched by our top inspirational articles. We invite you to explore the wholistic side of you - not just the making money part of it, but you as a special 'being' - created to be bold, courageous, resilient, resourceful and committed to curve up your own destiny. To define exactly what success means to you. Looking 'inward' for answers. Trusting and believing in your self - that you have the capacity to learn, grow, develop, evolve and rise up to your fullest possible human potential. How to overcome difficult challenges & realistically achieve your business goals & life aspirations? How to truly be wealthy, happy and abundant? There is more than one way to earn an income and build wealth, and it certainly doesn't mean you have to harm your self or others to acquire it. How to overcome limiting beliefs that have been holding you back from moving forward? How can you be of service to the world by contributing and sharing your gifts, talents, expertise, skills, wealth, compassion & available resources?